The name of the campaign, “Our Right to Quayside,” is an homage to the “right to the city” and "right to housing" campaigns.
Established off of the idea that the City of Toronto has failed its citizens for decades toward the creation and preservation of affordable
housing, and further developed after recognizing that Sidewalk Toronto has masterfully fooled Torontonians into believing that affordability
is the mantra for their residential development, I wanted to make a space available to those who are concerned about the Quayside affordable
housing plan. By creating a place for people to collectively show their solidarity against the plan, we can push to provide awareness of
Toronto’s discontent to Waterfront Toronto, Sidewalk Labs and local government. This campaign is a way to not only disseminate information
to the public in order to reveal the shortcomings of the project, but is also a space for people who may be unsettled by what they learn
from the collected and disseminated research to, if desired, make their level of discontent known.
In other words, it is a space that encourages people to learn about Quayside and Sidewalk Labs, and feel empowered to take action themselves however they see fit. I have recognized Toronto’s level of activism increase in the wake of the Doug Ford era and rising prices for housing, and I believe that sharing the information I have gathered with Torontonians could ignite an even greater push against the progression of this project.